Meta has a new hit on its hands. The company's AI agent app, called Muse, has climbed to the second spot on the United States app store charts. This makes it one of the most popular new AI tools among consumers right now, and it puts Meta squarely in the race to build digital assistants that actually do things for people.
Muse is designed to act as a personal assistant that handles everyday tasks. It can help with online shopping, managing emails, planning trips, and other busywork. Unlike simple chatbots that only answer questions, Muse is built to work across apps and websites to complete tasks with less input from the user. You might ask it to find a flight, and it will search, compare options, and present a summary without you visiting multiple sites yourself.
The launch marks Meta's most serious move into productivity-focused AI. Until now, the company has mostly pushed AI for entertainment and social media. Muse signals a shift toward competing directly with agents from OpenAI, Google, and Anthropic. For a company best known for social networks, this is a notable change in direction. It also shows that Meta believes the next big platform shift will be autonomous agents that handle digital chores.
The app's rise has been fast, though Meta acknowledges it started slower than some of its previous launches like Threads. Still, reaching number two shows strong curiosity from users. Early hands-on reports say the agent generally works well but has raised questions about how much personal data it can access to perform tasks. Privacy watchers worry that an AI with broad permissions could learn sensitive habits.
The success of Muse matters because it tests whether everyday users want AI that acts on their behalf rather than just answering questions. If the app keeps climbing, Meta could become a major force in the AI agent race. The company will likely add more features and expand to more countries soon. For now, the message is clear: Meta believes the future of AI is not just conversation, but action, and millions of users are already willing to give it a try.